Milly Green - Eco London
The Milly Green eco range for World Duty Free is a thoughtfully designed giftware collection that seamlessly blends sustainability with classic British aesthetics. As the lead graphic designer, I crafted the visuals for each product and its packaging, ensuring a cohesive and impactful look across the range. The design palette prominently features iconic London red, white, and blue hues, complemented by an eco-friendly brown paper colour, symbolising the range's commitment to sustainability.
In addition to the visual elements, I conducted extensive research on eco-friendly practices and materials. These insights were integrated into the designs, with relevant eco facts featured on the products, highlighting the recycled materials used in their creation. This range not only celebrates British heritage but also promotes environmental consciousness, making it a perfect choice for eco-conscious travellers seeking meaningful souvenirs.